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Real Estate Cold Calling for Wholesalers, Realtors and Investors
Real Estate Cold Calling – Would you rather not have to do it yourself?
As a brand new real estate professional, you dreamed of working with homeowners and homebuyers, showing homes, open-houses, and making dreams come true. Most people don’t work cold calling into the equation, and many despise that aspect of the entire process. Are you one of those people, or have you wondered why you could thrive on one aspect of your career and utterly loathe the other?
It is no secret that cold calling is the most challenging part of any sales process, and it can also be the most discouraging. It is calling prospects out of the blue with results of disinterest and indifference. It can create incredible results, but it takes an astonishing tenacity to drive through the negatives to find those qualified leads for you to meet in person. Believe it or not, those same driven real estate cold calling professionals may be terrified about face-to-face interaction, unlike you holding those opportunities in favor. That makes utilizing cold calling services your perfect partner.
Both disciplines of cold calling services and the actual face time are essential parts of your sales process; however, they involve different skills and practices. This is precisely what explains your split of preference and even your performance of one excelling over the other. Lucky for you, Leonis Enterprises offers cold calling services for investors, wholesalers, and any professional in the real estate industry.
Don’t ignore the powerful results of cold calling
Some may tell you that telemarketing has shifted to online and social marketing. While it’s true that marketing has grown to online and social media, it doesn’t lessen the effect that talking to a real person gets over a snappy meme.
Independent real estate investors and smaller agencies may not have those substantial online marketing budgets for flashy ads to get that farther reach over the competition. If you are just starting in your business, you are probably operating more leanly, as well. Don’t let any of this discourage you, especially when you still have cold calling as a means to generate new leads that will bring you new customers?
Never lose sight of the fact that sales is about building trust, especially in real estate. The best way to start that trusting relationship is to be as authentic as possible. Having an actual conversation over the phone is about as authentic as you can get. A good conversation will take you leaps and bounds over anything online. The calling service that Leonis Enterprises provides is the first step of your relationships with new customers and building your brand as one of integrity.
Our Outbound Call Center Handles Cold Calls For Real Estate Wholesalers
You provide your cold calling professional with a detailed description of what a qualified contact looks like for your campaign, also called your customer persona. Be as specific as possible with your description to help us craft together the perfect script and talking points for you. Things to provide us are:
What is their price range?
What is their income?
Will they be buying or selling?
What is their stage of life (new family, retirees, etc.)?
What else can you think of to mention?
When it comes to sales, cold calling is usually the next step when you have extinguished hot leads and referrals to seek out new sales opportunities. This topic is one that even your best closers can choke with performance because cold calling is a different skill set than sales. For this reason, cold calling services is treated as a distinct sub-group of the sales team.
A cold calling services professional from Leonis Enterprises has a description of your ideal customer profile. They take that profile and develop a strategy for how they will identify their qualified leads from their cold calling list of contacts. As they engage the customer prospect on the other end, they are asking qualifying questions and introducing your homeowner to your solution to gauge their interest. They compile the information collected to help the sales team decide if they would like to move forward pursuing this contact.
Need some help? Just ask us, and we’ll share what else might be helpful.
